Tuesday, April 15, 2008

MySpace launches Korean service
http://www.guardian.co.uk/media/2008/apr/15/myspace.web20

MySpace today moved in on one of the world's most competitive social networking markets, rolling out a localised version for South Korea. The News Corporation-owned site has, like the rest of MySpace's 28 other regional versions, been customised to appeal to the Korean market with a simplified design, local TV and music content and a new "minilogs" feature - diary notes that can be customised with animations and colours.
However, the site faces stiff competition in South Korea, where local site Cyworld is reportedly used by as much as 90% of the country's under-20s.
The Korean-language version of MySpace follows the launch of a Spanish version for north America's Latino audience

This article shows MySpaces's popularity and also they want to carry on being successful, which would mean breaking into competitive markets. In South Korea the competitor for News Corporation is Cyworld, as South Koreans are the worlds most regular users of social networking websites. In addition to most of the country having a fast Internet connection

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